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8 questions to ask when hiring a web designer

Writer's picture: Monil JainMonil Jain

Ready to kick off your web design project?


Awesome!


That’s a big step, and choosing the right web designer is absolutely crucial.


Think of it like building a house — you wouldn’t just hire the first contractor you meet, right? You’d ask questions, check their work, and make sure they’re a good fit.


The same goes for web designers.


Asking the right questions upfront can save you from headaches, wasted money, and a website that just doesn’t cut it.


Here are 8 super important questions to ask your potential web designer before you sign any contracts:


1. Can I see your portfolio and some case studies?





This is your absolute must-ask. A solid portfolio speaks volumes. Don’t just skim the visuals, though. Really dig into those case studies.


How did they approach the project? What challenges did they overcome? What were the results?


Look for projects that are similar to what you need, whether it’s the industry, the functionality (like e-commerce or a blog), or the target audience.


2. What does your design process look like?





Understanding their web design process is key. Do they start with wireframes (those basic blueprints)? How many rounds of revisions are included? How do they get your feedback and incorporate it?


A clear, structured process is a good sign.


Also, ask about communication — how often will you get updates, and how will you communicate?


3. What platforms and technologies are you most comfortable with?





Not all web designers are created equal. Some are WordPress masters, others are Webflow experts.


If you know you need a WordPress site, make sure they’re fluent in it.


Need e-commerce features or some custom integrations? Double-check that they have the skills.


Don’t assume they can do everything under the sun.


4. Do you handle content creation or SEO, or can you recommend someone who does?





A gorgeous website is pointless if nobody can find it.


Ask about their SEO (Search Engine Optimization) knowledge and if they include on-page optimization. Content is king, so see if they offer copywriting services.


Even if they don’t do it in-house, they should be able to point you to some reliable professionals.


5. What are your pricing and payment terms?


Don’t be shy about discussing the budget early.


Get a detailed breakdown of all costs — design, development, maintenance, everything. Understand their payment schedule and what happens if the project scope changes (because sometimes it does!).


Don’t be afraid to negotiate or ask for clarification on anything unclear.


6. What’s your timeline for this project? When can I expect to see things?


Get a realistic timeline with key milestones and deadlines. What could cause delays, and how do they handle them?


A clear timeline helps you plan your own launch and marketing.


7. What kind of support do you offer after the website goes live?


Websites aren’t a “set it and forget it” thing.


Ask about post-launch support and maintenance. Do they handle updates, security monitoring, and troubleshooting? Knowing you have someone to call if something goes wrong is super important.


8. Can I talk to some of your past clients? Do you have any references I can contact?


References are gold.


Talking to previous clients gives you the inside scoop on the designer’s professionalism, communication, and overall work quality.


It’s a chance to get honest feedback and make sure you’re making a smart choice.



 


Asking these questions will put you in a much better position to choose the right web designer and kick off your project on the right foot.


Remember, good communication is key.


A good designer will be happy to answer your questions and address your concerns. So, do your homework, ask away, and get ready to launch an amazing website!

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